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@ 2008-07-12






CLIENT:

Nike

PROJECT:

Nike SPARQ


An immersive digital experience, giving athletes the tools to build personalized training programs using detailed video demonstrations and instruction from Master SPARQ Trainers. Now any athlete can receive the same training and coaching as professional athletes — from anywhere — with nothing more than an ipod or handheld video player. From the site, athletes can also set goals, track progress, find Nike SPARQ Trainers across the country, get an official SPARQ rating, and purchase gear.

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标签:日化用品广告 08年戛纳广告节 耐克广告 活动网站 2008 戛纳广告节 

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