To promote O2's Favourite Place tariff to students, the digital communications strategy was to engage and entertain, rather than force product messages. By tapping into existing behaviour on Facebook
The new walkman is focussing on its Branded Contents offered onlineand the power of information spreading virally through the internet. With a new and innovative walkman, an user ca
原文:Friday, among suplexes and splintering podiums, the One Club awarded its Interactive prizes, including top Best in Show honors to Tokyo shop Projector's UNIQLOCK for Japanese clothing man
BURGER KING SIMPSONIZEME INTEGRATED CAMPAIGN The world is going Simpsons, and BK is in on it. BK worked with FOX to develop an integrated campaign where digital was the hero, but crossed virtually eve