Client: Kabel Deutschland, The History Channel
Title:Emails from the past.
For the start of the documentary series ‘Hippies’, a two-stage e-mail campaign with backdated news from the ‘flower
CLIENT:NikePROJECT:Zoom Mobile The goal of the Nike Zoom Mobile campaign was to deliver on the brand promise of Nike Zoom which is “Nike Zoom = Quick” and “Quick is Deadly.” In our efforts with Ni
Challenge:
Increase awareness and number of registered Nike+ users. Strengthen Nike position as runners brand.Solution: We gave birth to Miles an unheard-of, three-dimensional widget, ac
The eCRM-Campaign Audi A4 Globaldrives should create publicity for the Audi A4, offer an incentive program to the A4 target group and increase sales of the new model without actually
Synopsis:The World of Warcraft is hugely popular, with over 10 million players worldwide. Its players are active in the larger online community as well. Knowing this, we created a video and posted
Everyone knows that diet colas never taste like the real thing. So how do you convince a skeptical world that your new, zero calorie drink actually tastes like Coke? In this hyper-litigious soci
Synopsis:In December 2007 all clients and employees at Jung von Matt received the world's first blessed e-mail as a Christmas mailing. The response: Over 22,000 views, reporting and commentaries
CF, describing an escort who is a boy in runner's juvenile mind, runs through blogs boldly. We called this new physical experience as "Blog CF". Many bloggers who sympathized with a boy s
Synopsis:As a leading innovator in electrical tools for home handymen, Bosch is always looking for new ways to bring the claim of "Technik fürs Leben" ('Technology for life') alive. T
STRATEGY:
We focused our campaign on mobile phones—the center of life of young Japanese—by producing a war game pitting Tyrant Habanero's Imperial Army
Synopsis:The task was to boost sales for a SMS based djuice package on a market where SMS is not exciting anymore for a young target audience. The solution: we reinvented the fun and entertaining
Synopsis:Rotwild bikes are developed at the highest technological state - for the brand gets constantly inspired by its own origin: biking. This impact had to be applied to the advertising media,
Synopsis:SHEN International Advertising is a fictitious Chinese advertising agency which sells well-known ad campaigns and adapts them to the new client's brand. Work examples like popular print
Synopsis:During the Rugby World Cup, O2 continued its support of the England Team with a high-profile ATL campaign called Never Surrender. We were asked to come up with an online campaign encapsul