Everyone knows that diet colas never taste like the real thing. So how do you convince a skeptical world that your new, zero calorie drink actually tastes like Coke? In this hyper-litigious soci
Synopsis:As a leading innovator in electrical tools for home handymen, Bosch is always looking for new ways to bring the claim of "Technik fürs Leben" ('Technology for life') alive. T
STRATEGY:
We focused our campaign on mobile phones—the center of life of young Japanese—by producing a war game pitting Tyrant Habanero's Imperial Army
Synopsis:The task was to boost sales for a SMS based djuice package on a market where SMS is not exciting anymore for a young target audience. The solution: we reinvented the fun and entertaining
Synopsis:CREDO Mobile is a mobile phone service where each month, they donate a portion of your phone charges to liberal causes such as ending the war, clean elections and gay marriage.
Synopsis:We tied up with a number of the most popular Indian internet sites for this activity. Whenever anyone browsing these sites selected any of the text on the page, the selected text assumed
Synopsis:The challenge was to seamlessly introduce Adobe's new CS3 family of product offerings for web, design and video applications. "Expando" is a rich media banner that challenges t
Synopsis:Rotwild bikes are developed at the highest technological state - for the brand gets constantly inspired by its own origin: biking. This impact had to be applied to the advertising media,
Synopsis:
Omega is Chevy's luxury car in South America, therefore, one of the manufacturer's best finished vehicles. This banner reinforces that message.
Synopsis:As it is incredibly comfortable on the road, the E-Class can offer its passengers peace and relaxation. The "Silence" online advertising measure conveys this notion on the Inter