Synopsis:The ambitious Year Zero alternate reality game (ARG), a work of cross-media art involving websites, emails, phone calls, album packaging, tour t-shirts, thumb drives, music videos, murals
Synopsis:The objective is to present a more masculine and unconventional perspective on Euro08 and celebrate football "as it should be". In this online action game the users will find th
CLIENT:NikePROJECT:Nike SPARQ
An immersive digital experience, giving athletes the tools to build personalized training programs using detailed video demonstrations and instruction from Mas
Campaign DescriptionThe totally redesigned MINI has a massive array of impressive new features. MINI Canada wanted to launch the new car by highlighting all these advancements. They really wanted
Campaign DescriptionMINI has made several new advancements designed to reduce its environmental impact and increase its efficiency. On a global scale, MINI wanted us to highlight each of these tec
Type Of Entry: Viral Advertising (病毒广告)
Title: YEAR ZERO
Advertiser/Client: TRENT REZNOR/NIN
Product/Service: ALTERNATE REALITY GAME
Entrant Company, City: 42 ENTERTAINMENT, Pasa
This one's my fav. The main article talks about a football team winning.
The banner says "Fans of that team click there, all other fans click here".
这个对我是个不小的冲击,
Description
It’s no secret that Swedes let the dark cold winter affect their mood. So why keep it a secret? Together with artist Erik Krikortz we created our very first art-colla
The new walkman is focussing on its Branded Contents offered onlineand the power of information spreading virally through the internet. With a new and innovative walkman, an user ca
Halo 3 Sonic Vault
Creating blockbuster buzz for an Xbox legendThe full story
The biggest game release of the year for Xbox needed an epic launch – on the scale of a Hollywood blockbuster.
Check out the campaignDescription
Mobile gaming should be fun and easy going. To convey that feeling we have created a web campaign with stop motion versi
Background / Brief--------------------------------------------------------------------------------
The online gaming industry is full of Las Vegas-type elements such as strippers, gold, fast ca
客户是:No More Landmines(不再有地雷)
一个公益组织
No More Landmines helps and empowers communities around the world by removing the threat of landmines and
unexploded weapons. We also provid