The iconic Levi's 501 denim is back with a global communication campaign dubbed "Unbuttoned" that on the Web takes two shapes: one for the US and one for Europe.
In North America the site launched already a few weeks ago and it features a series of celebrities "unbuttoning" themselves in front of the camera by telling something about their lives or simply acting spontaneously (or silly, if you want).
里维斯501全球新广告战役“Unbuttoned(解开纽扣)”上线。
@ 2008-09-19 11:32:28 更新 | Top
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