Advertiser / client:
Diageo
Product:
Cacique
Sector:
Alcoholic Drinks
Creative concept:
Blackville is a virtual city where there is no daylight -only night. The user can reach the city through a rich-media banner that invites him to interact with the hands of a clock to forward the time until midnight. As the user accelerates time, the content of the page progressively changes from daytime news until midnight headlines. The changing of all the content provokes the user surprise with a completely new experience.
2008年oneshow互动类铜奖作品,移动鼠标到钟上面,页面会出现变化!
广告比较大请耐性等待下...
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@ 2008-07-03 09:06:32 更新 | Top