The Nike ID redesign now includes enhanced customization and design search
Touting its first full redesign of Nikeid.com since its 1999 launch, R/GA has launched a site that now includes performance customization of Nike products, 360 degree and zoom options as well as a design search function.
With the new search app, visitors can view other consumers’ designs from around the globe for inspiration. The new imaging options, meanwhile, allow you to see close-up details like stitching, fabrics and form. Along with the footwear customization, which now includes cleat design, one can also use the color spectrum to shape apparel, bags and more.