Client: Mercedes-Benz Vertriebsorganisation Deutschland Project: Mercedes-Benz Fans2008 The goal was to convince as many fans as possible to participate. And the Mercedes-Benz brand was to be pr
Challenge:
Increase awareness and number of registered Nike+ users. Strengthen Nike position as runners brand.Solution: We gave birth to Miles an unheard-of, three-dimensional widget, ac
Synopsis:As a leading innovator in electrical tools for home handymen, Bosch is always looking for new ways to bring the claim of "Technik fürs Leben" ('Technology for life') alive. T
Synopsis:The ambitious Year Zero alternate reality game (ARG), a work of cross-media art involving websites, emails, phone calls, album packaging, tour t-shirts, thumb drives, music videos, murals
Synopsis:This site was intended to sow the seeds for a fresh brand direction for FOXTEL. Its objective was to reveal that FOXTEL is a trigger for emotion as opposed to just a lot of 'content' an
Campaign DescriptionThe totally redesigned MINI has a massive array of impressive new features. MINI Canada wanted to launch the new car by highlighting all these advancements. They really wanted