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广告代理商Mother(母亲) 于1996年在伦敦成立,当时一群富有创造力、思想自由的人围坐在厨房的桌子吃午餐时,这群人决定,他们饿了--不是为了更多的三明治,而是为了以不同的方式做事。他们想挣脱传统机构的桎梏,做到100%的独立。要自由地做最好的工作,而不必对任何私人股本公司、控股公司或全球资本负责。今天,Mother的大家庭中有500多名志同道合的人,在伦敦、纽约、洛杉矶和上海都有办事处。
Mother was founded in London in 1996 by a group of creative, free-thinking individuals sitting around a kitchen table eating lunch. It’s here that the group decided that they were hungry – not for more sandwiches, but to do things differently. They wanted to break free from the shackles of traditional agencies and be 100% independent. To be free to do the best work possible, and not have to answer to any private equity firms, holding companies or indeed any other tentacle of the grotesquely swollen octopus of global capital. Today, Mother is still fiercely independent, but now there are over 500 like-minded people in our family, with offices across London, New York, Los Angeles and Shanghai. All with kitchen tables in them. And all with people sitting around them that come to work every day to make the best work they possibly can. Come on in. Everybody who is passionate about great work is always welcome at our table.